Smucker announced the largest acquisition in its history earlier this month. It will acquire the Folgers coffee business from Procter & Gamble
Coffee will move from zilch to account for 42% of Smucker's sales, thus eclipsing the legacy jam, baking, peanut butter, and milk businesses...
With a name like Smucker, will the coffee be any good?
Sunday, June 22, 2008
A Caffeine Boost for Smucker?
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