Power to the Pedal Design Competition Update...

I stumbled across the Social Design Organization Design 21 quite a while back, but I had completely forgot to pass along the news when I found it, so over the next days/weeks I will be posting the results from an inspiring bicycle-focused design competition called Power to the Pedal.

The challenge is to design a biking accessory or add-on for existing bikes that will improve the bicycling experience and encourage more people to make biking their primary means of transport – more convenient, more enjoyable, safer and more integrated into daily lifestyles – whether it’s for commuting, working, shopping, transporting, leisure or all of the above.